Wye Valley Brewery is Coming to the Royal Three Counties Show

Celebrating our new partnership with the Royal Three Counties Show, we will be serving our award-winning beers to the 90,000 visitors expected to attend the three-day exhibition in Malvern, Worcestershire, on 14^th to 16^th June.

We'll be serving cask favourites such as Butty Bach, HPA and Hopfather, as well as our popular keg beers, 1985, Nightjar and Fandango.  Alongside Herefordshire cider producers, Westons, we'll be next to the main arena as part of the canopied ‘The Old Bull Three Counties bar’.  

With Father’s Day on the Sunday of the show weekend (Sunday 16^th June), we'll be creating a special hamper filled with beers and goodies that every dad will love, and there will be an interactive competition throughout the weekend to win the hamper and other prizes.

Abbie Gadd, our head of Sales & Marketing, expressed her excitement: “We are delighted to be a part of The Royal Three Counties Show. Our collaboration with the Three Counties Showground Team, and our friends at Westons Cider, to create the pub garden feel will provide visitors with a relaxed area to enjoy locally produced beers and ciders, whilst taking in the vibrant atmosphere of the show.”

As well as being able to enjoy a selection of ciders and beers, the Royal Three Counties Show is also a foodie’s dream with tasty treats available from local, artisan and street food producers.

The Royal Three Counties Show boasts one of the country’s biggest exhibitions of livestock, including rare and native breeds. Visitors attending the show will also be able spot some familiar faces, with TV favourites Matt Baker, Kaleb Cooper, Matty Edgell, John Craven and JB Gill all confirmed as special guests.